1. Investigating your eCommerce website’s need
Purpose: Not all templates suit your eCommerce online business website needs since each
template has its features. The primary thing you ought to understand while picking the
templates is to figure out the key functionalities.
For this, you need to be specific about your business needs, its objective, and your target
For example, an eCommerce website designed for selling apparel and cosmetic items differs
from the website of online service giving like outsourcing.
Essential features: Most of the eCommerce website templates include all the fundamental
features. It might require redesigning on the off chance that you need to include specific
features for your specific needs.
In this way, on the off chance that you are curious about eCommerce website design features,
then attempt to discover answers for the accompanying questions:
Do you need any unique search for your eCommerce store? Which format would accommodate
your store design?
What sort of structure do you need for your home page and the interior pages?
Is it required to include more text or illustrations to any pages, or do you need an image gallery?
Brand fit: When you’re selling a specific item niche, then you ought to settle on a website
template that suits every one of your needs. Your website’s visual and the theme should
accommodate your image name and engage with your customers. Make sure your storefront
looks attractive since it’s the early introduction for your customer.
2.Choosing the template design
A decent template design not just has an astonishing design and great look; however, it likewise
has any great usefulness that helps to run your eCommerce store successfully.
Dazzling design: e-commerce websites must have an astonishing design to draw in customers.
The visual appearance must have a balanced shading, enough space for all your content, and a
different format for each page.
There ought to be larger and clear images of the items that can capture the customers’
You ought to likewise consider the structure of the website, how the items are organized and
displayed. It should feature the best-selling item, which helps to improve sales.
You can likewise include a cohesive design experience by creating touchpoints from the home,
category, item page to the checkout page.
Intuitive interface: Ecommerce website must work such that matches your customers’
expectation, and it ought to be easy to navigate. Intuitive interface improves the user
Giving an intuitive interface will help the customers to complete their errands with no
interruption. Templates must provide a faster integration of any extra features, and it ought to
be easy to manage the setup process.
3. Must-have template features
Profoundly customizable theme: Since the eCommerce website develops quickly, there is
constantly a need for changing the features or usefulness of your website. Your template must
be profoundly customizable to adjust to those changes.
You should be able to change the format of your pages, item description, item images,
checkout process, lastly, the visual appearance of your storefront.
Mobile-friendly and responsive: If you are going for high sales in your eCommerce website,
then you ought to choose a mobile-friendly template. Your online store must be responsive
enough to accommodate all devices’ screen sizes.
Utilizing Progressive Web App (PWA) will be the best apparatus since it provides faster
streamlining to your eCommerce website irrespective of the screen size.
Improved cross-browser similarity: Customers use different web browsers like Google Chrome,
Firefox, or Safari to access your website. In this way, the information arrangement will differ,
starting with one browser then onto the next browser.
An eCommerce website must be exceptionally accessible for different browsers on both mobile
Faster page stacking experience: It is reported that practically half of the customers leave the
eCommerce website on the off chance that it takes more than 3 seconds for the page to stack.
Thus, it’s essential to have a lightweight page alongside responsive pages. Utilizing the latest
technology will help you have a quick stacking and responsive page.
4. Nice to have template features
SEO-friendly website: Search engine enhancement could increase traffic to your website and
lift organic perceivability. Your website must be SEO-friendly to permit search engines to slither
item details and descriptions.
Marketing integration: With such huge numbers of eCommerce websites, it becomes harder to
stand apart from the competitors. To improve your sales, your template must be able to
integrate outsider marketing apparatuses for extra benefits. It should bolster making marketing
efforts through different channels.
Trouble-free social sharing: Social media is the easiest method to reach a high number of
people. Therefore, your website design must provide an easy method for sharing information
about the items via web-based networking media.
5. Template cost and valuing
Readymade templates: There are many free and paid templates available for you to construct
your eCommerce site. Free themes might be available as a piece of your eCommerce stage.
However, they will have just some fundamental features.
In the event that you need a specific template to coordinate your image, you can choose paid
readymade templates that are designed as per the demands of famous industry categories like
apparel, footwear, home appliances, furniture, etc.
Handcraft templates: If you need to be unique, it is better to go for specially craft templates as
per your need. For this, you can choose an eCommerce website builder to design your
template, or you can hire expert eCommerce developers to chip away at your template design.
Whatever the alternative you choose, it costs you more than the readymade templates, and
you ought to be very clear with your requirements.